The CRM team is housed in University Information Services (UIS) and is divided into five core areas of support for multi-campus CRM efforts: program success, product development and delivery, digital engagement, marketing, and training and enablement.

Leadership

  • Jennifer Mortensen
    Director of CRM
  • Jeff Benn
    Assistant Director of CRM
  • Jeff Foster
    Assistant Director of Marketing

Program Success Team

Led by Jeff Benn, Assistant Director of CRM

  • Jose Celis
    Application Manager
  • Megan Harris
    Senior eComm Program Success Analyst
  • Nicole Leonhard
    Senior Business Systems Analyst

Product Development & Delivery Team

Led by Jeff Benn, Assistant Director of CRM, and Marc Donohue, CRM Administration Manager

  • David Franz
    Senior CRM Data Quality Analyst
  • Sarah Goletz
    Senior CRM Administrator
  • Sri Gopisetty
    Senior CRM Administrator
  • Heidi Misch
    Senior CRM Administrator
  • Daniella Torres
    Senior CRM Administrator

Digital Engagement

Led by Jeff Benn, Assistant Director of CRM, and Claire Palmquist, Digital Engagement Manager

  • Lauren Galena
    Senior Analyst
  • Daniel Moe
    Senior Digital Engagement Administrator
  • Nonie Roberts
    Senior Digital Engagement Administrator

Marketing Team

Led by Jeff Foster, Assistant Director of Marketing

  • Rachel Ashley
    Copywriter
  • Hallie Davis
    Senior Digital Media Designer
  • Brianna Fuller
    Marketing and Social Media Lead
  • Sarah Wallace
    Marketing Production and Traffic Principal

Training and Enablement

Led by Jennifer Mortensen, Director of CRM

  • Melanie Jones
    Training and Enablement Lead