eComm is a suite of tools built to support communicators across all four CU campuses, System and Advancement. Before trying to get access to Salesforce, Marketing Cloud and/or Cvent, get a better sense of what the eComm technology entails and how it might be able to support your electronic communication and event needs.
With Cvent, you can translate Flex and Classic events into several different languages for your registrants. Most of the default fields, such as labels, instructions, error message, and validations, are automatically translated, but can be customized. Certain text that is not automatically translated, such text widgets, registration questions, feedback survey questions, session names, etc, will need to be translated manually.
Do you find yourself making two clicks every time you log in to Marketing Cloud to navigate to Email Studio? Set your Default Login Preference to Email to skip that step when logging in.
Those of you who have created events in Cvent before might notice a slight change to the process starting Feb. 15 2021. Events must be created using a pre-existing template or event, rather than from scratch.
Cvent's reporting upgrade has provided an enhanced interface for generating reports. While the same event and cross-event data is available, the look and feel of the reporting tool has leapt into the future.
Are you adding personalization to Marketing Cloud emails (such as 'Dear First Name')? Marketing Cloud makes previewing the recipient's version easy - bringing you peace of mind.
Images used in Marketing Cloud emails need to be formatted to a certain size before being uploaded to Marketing Cloud. If you don't, the email might appear fine in Marketing Cloud when what's delivered to an inbox is completely different. Recipients of poorly formatted emails are less likely to read or engage and more likely to unsubscribe.
