Let us help you navigate the resources in the eComm wiki so you can get the answer you're looking for when you need it. Select the eComm application for which you have a question (Salesforce, Marketing Cloud, or Cvent) and then view resources by category. Can't find what you need in this wiki? Submit a help ticket at cu.edu/ecomm/submit-help-ticket.
Marketing Cloud subscribers have several statuses that impact their ability to receive communications. Learn more about what each status means and what to do when you encounter it.
What should you do if you notice an incorrect our outdated email address in Salesforce? Read this wiki to find out.
Are you sending an email to a data extension using profile attributes (also known as data tags or personalization tags)? Learn how to populate your profile attributes correctly so your send will contain the desired constituent data.
AI Tools, Updated eComm Resources, and More! April 2025 eComm User Newsletter.
Einstein for Marketing Cloud uses artificial intelligence (AI) to help you analyze, automate, and optimize your marketing activities and content. With Einstein, you can use valuable insights and data on audiences, send time, engagement, and copy to improve your marketing communication efforts.
Datorama Reports for Marketing Cloud enables users to generate, view, and share a detailed analysis of Email data. See below for details on leveraging Datorama in your Marketing Cloud account.
Cvent rolls out updates every quarter. Find a summary of updates that impact eComm along with a link to the full release notes.
When sending an email in Marketing Cloud, senders can exclude audiences (similar to including them).
For those that have used ChatGPT or other AI language modeling tools, there’s no arguing that the results are often impressive and time-saving. While it may seem like a great idea to use AI to write content, there are a few reasons why you might not want to rely solely on AI.

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