Want to continually grow an audience you can email via Marketing Cloud? eComm can provide a simple subscription form along with a Salesforce audience that will update automatically with subscribers (thanks to a behind-the-scenes integration). Users can add the subscription URL to their website then send emails to that audience as desired.
Learn how to create a Data Extension as you typically would, then Import the data from a file (rather than 'start' it). Just remember, you'll need the Contact 18 ID to Import successfully.
eComm is pulling back the curtain to showcase our best magic trick. Replace a link in a Marketing Cloud email that you have already sent, and it will automatically update in recipients' inboxes.
Datorama Reports for Marketing Cloud enables users to generate, view, and share a detailed analysis of Email data. See below for details on leveraging Datorama in your Marketing Cloud account.
While Marketing Cloud provides robust tools for designing emails, some users may choose to leverage HTML for greater customization of the visual and functional experience across devices. This wiki explores best practices for using HTML in Marketing Cloud, how to test your HTML content, and common pitfalls to avoid.
There's two ways to send emails through Marketing Cloud (Guided Send and Salesforce Send Emails), each with their own benefits. Explore both and determine which you prefer. Included are quick reference guides for both options, plus details for excluding an audience.
eComm specialists can assist users with administrative tasks, such as unlocking a user, resetting their password or granting a temporary code if they forgot their authentication method.
Do you promote your events via a printed invitation or radio ad? Ask your eComm specialist to create a custom, short URL to make registering for events easy.