Are you adding personalization to Marketing Cloud emails (such as 'Dear First Name')? Marketing Cloud makes previewing the recipient's version easy - bringing you peace of mind.
We know our eComm specialists and users understand the importance of CAN-SPAM and intend to follow it. But sometimes, mistakes can occur that lead to a violation. Learn about common ways to violate CAN-SPAM so you can avoid them.
Use A/B tests to increase your open rates and get folks to actually engage with your content.
The Cvent Virtual Attendee Hub® is an integral part of Cvent's Marketing and Management Platform, providing solutions to reliably and securely plan, promote, and drive engagement for virtual, hybrid, and in-person events.
Images used in Marketing Cloud emails need to be formatted to a certain size before being uploaded to Marketing Cloud. If you don't, the email might appear fine in Marketing Cloud when what's delivered to an inbox is completely different. Recipients of poorly formatted emails are less likely to read or engage and more likely to unsubscribe.
While unsubscribing is explained quite simply at New User Training, there is a little bit more to it. Dig into the details of how the technology supports changes to constituents' preferences.
If you're creating a sender profile with a non-CU email address, follow these steps to verify your new sender profile and begin sending communications.
For new users starting out fresh, everything needs to be added to their account from scratch. When a new user is an addition or taking over for an existing unit, they'll need access to already existing content.
There are numerous fields on the License object that can help get a sense of your user.
Wondering how to best communicate with your unit's non-degree seeking students? Since this audience isn't captured in Salesforce, use this wiki to help plan your outreach.

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