Learn how UCCS used eComm to target students for pandemic-related financial assistance.
Learn how the UCCS Alumni Association increased open rates with A/B testing.
While Cvent has a feature to "process payment at a later time," we never want to enable it. Collecting credit card information to process at a later time doesn't align with CU's approach to protecting cardholders and it should not be enabled under any circumstances. The good news is, by default, this setting is disabled across all events and most users remain unaware of this functionality. Follow these instructions to confirm your paid event doesn't have this feature enabled.
Wondering why you can't see Salesforce content that someone else can see? Learn how Salesforce handles visibility and sharing.
We occasionally hear from constituents who are unable to receive emails due to FERPA flags on their Salesforce records. Learn more about FERPA flags and how to assist constituents who would like the flags removed.
Wondering about the difference between Cvent and CU StoreFronts? This wiki provides a breakdown of each and discusses how they are different.
Salesforce Dashboards can provide easy to understand, quantifiable data on Marketing Cloud email sends and Cvent events - among other things. When used in combination with other information and your own criteria of success, it will help paint a more complete picture of your outreach efforts.
eComm is a suite of tools built to support communicators across all four CU campuses, System and Advancement. Before trying to get access to Salesforce, Marketing Cloud and/or Cvent, get a better sense of what the eComm technology entails and how it might be able to support your electronic communication and event needs.
With Cvent, you can translate Flex and Classic events into several different languages for your registrants. Most of the default fields, such as labels, instructions, error message, and validations, are automatically translated, but can be customized. Certain text that is not automatically translated, such text widgets, registration questions, feedback survey questions, session names, etc, will need to be translated manually.
Do you find yourself taking two clicks every time you login to Marketing Cloud to navigate to Email Studio? Set your Default Login Preference to Email to avoid that step when logging in.

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